About Us

Studio Medium approaches dress as a site of inquiry, rooted in the textile traditions of South Asia yet not bound by them. Working closely with processes such as handweaving and resist dyeing, the studio treats fabric not as a fixed surface but as something that responds and evolves through wear as well as making.

Across garments, familiar forms are revisited and reworked. A pallu becomes a sleeve, a kaftan shifts between front and back, a surface opens up over time, discarded threads return as material. These interventions are subtle, but deliberate. They question how dress is worn, how it is valued, and how it continues to remain relevant.

In a cultural context where textiles are often held as sacrosanct, Studio Medium engages in acts of transformation that are neither disruptive nor nostalgic. Instead, they sit somewhere in between. Drawing from the logic of folk practices that have always adapted over time, the studio sees preservation and reinvention as part of the same continuum.

What emerges is a body of work where process, material and form are in constant dialogue, allowing dress from South Asia to be seen not as something fixed, but as something still in motion through the constant act of study and play.

Studio Medium was founded to challenge traditional perceptions of handcrafted work, illustrating that human hands, in conjunction with the right tools and frameworks, can achieve both precision and perfection.

Riddhi Jain’s design sensibilities were honed during her studies in textile design at the National Institute of Design in Ahmedabad and ENSCI Paris. Following her education, she worked at a natural dyeing unit, where she innovated with traditional natural ingredients, expanding the industry's color vocabulary. Her early exposure to India’s craft industry, combined with her formal design training, has empowered her to create designs that resonate both within India and globally.